Who we are

We help business owners and managers make smarter moves

Practical, affordable business know-how — within reach of every owner and manager, wherever they are in the world.

Our story

Learning, reframed as action

The Fox is the universal symbol of shrewdness: it reads the terrain, plans every move, and acts decisively. FoxMoves reframes learning as action — you don't just know more, you do better.

Through practical courses, ebooks, webinars and one-to-one mentoring, we turn decades of real commercial and financial experience into the sharp, strategic thinking that grows a business. Every decision is a move — we help you make the right ones.

Rob Erskine, FoxMoves founder

What we stand for

Three things guide everything we make

Practical over theoretical

Everything we publish is built to be used, not just read.

Accessible to all

Always-on and global, for owners and managers at any stage.

Owner-first

We measure success by the moves you make and the results you get.

The founder

Four decades of commercial judgement, distilled

Founded by a Chartered Accountant and MBA with a career in finance, strategy and change at major institutions, FoxMoves turns hard-won experience into practical learning for the owners who need it most.

40+
years of commercial experience
100
resources published
30
countries reached

Ready to make your next move?

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